Storefront Signs: The Right Way to Catch the Attention of Your Target Audience

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Creating a positive first impression is important for every business establishment, not just in Surprise, Arizona, but all over the world. This is why it’s important to have a sign that properly represents the brand and that successfully communicates the right message to its audience. One of the ways wherein a company can achieve such is by investing in high-quality custom storefront signs that are produced and installed by professionals.

Types of Custom Storefront Signs

There are several types of storefront signs for you to choose from depending on your budget, marketing goal, industry, among others. Listed below are some of the most common ones used by establishments based in Surprise.


Metal storefront signs are perfect for companies that want to exhibit class and professionalism. Having signage that aligns with one’s branding strategy enables the company to easily target the right customers. High-end retail stores, specialty coffee shops, and popular electronic brands are just some of the companies that always use metal storefront signs.


This type of sign is a great investment because it just doesn’t capture the attention of passersby, but it also protects and shields people from bad weather conditions. Its dual-purpose feature can be advantageous to companies because people can use it for free whenever it’s raining or snowing hard, or if it’s extremely sunny and hot outside. As an effect, the brand gets additional exposure. Awning signs are commonly used by restaurants, hotels, cafes, and bakeries.


For those who have a limited budget, then you might want to consider fabric signs. These are made from high-quality materials that enable it to withstand harsh weather conditions. Having fabric signs is a cheap yet effective way to let the public know about your brand, products/services, and other relevant details that customers are concerned about. These signs are also lightweight, versatile, and washable.


Illuminated channel signs are great for round-the-clock marketing. This works well for companies that truly want their establishment to stand out from competitors, even at night. Channel signs are also highly customizable which makes it a great choice for logos and brand names that have vivid colors and complex design details.


Investing in illuminated box signs are ideal for those who want signage that can still be visible during the night but for a cheaper cost. These are also great for companies that want to display additional details such as website, slogan, and contact information.

The Sign Authority in Arizona

If you happen to be in Arizona and find yourself typing “storefront signs near me” on Google, look no further than Howling Wolf Graphics and Signs. As a full-service sign company, we are dedicated to providing our customers with only the highest quality signs and world-class customer service.

Call us today and get a free estimate.

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